How to Provide Discounts and Promotions on Canvas Art Print Sales

Discounts and promotions are among the most successful strategies to boost sales of your art prints in a competitive market. However, this should be strategically set up so that the customers are not sold out meanwhile, and the profit margin created for your customers is maximized. Here are some effective ways to offer discount and promotion plans to sell your canvas art prints and create a loyal customer base.

1. Seasonal Sales
The most common way of implementing discounts and one that can actually do it is during seasonal events. Usually, people are attracted close to the holiday season, such as Christmas, New Year's, and Black Friday, to spend some discount time. Inside these holidays, you can create a specific offer for being 20% or "Buy One, Get One Half Off," among other promotions. Such an offer creates a sense of urgency in customers to purchase the products sooner rather than later.

2. Limited Time Offers
A limited time offer can create a sense of urgency for most of the potential buyers. If there is a discount available for just 24 hours, it is a flash sale, so it encourages customers to think and make a decision on the spot. You can bring this type of sale in front of their eyes by using your email newsletters, posting on social media or website banner and grabbing eyeballs for the sale. And the best thing about these time-bound offers is that they increase immediate sales and even instill frenzy around your brand.

3. First-Time Customer Discount Codes To grow any business, attracting new customers is very essential. Whatsoever incentive that lowers that initial purchase hurdle for them is the best strategy. In this case, discount codes to first-time customers would encourage such people to try your canvas art prints, and if they like them will come back again.

4. Referral Programs
Referral programs can expand your customer base, but at the same time can be used to reward loyal buyers. Reward the existing customer with discounts or promotional rewards after they refer friends or family to your store. Such as giving a 15% discount for both the referrer and the referred person on his first purchase that he makes.

5. Bundling Promotions
Offer bundle deals so that at any one time, the customer buys more from you. You can reduce the price when they buy two or more prints on canvas. Besides increasing the average order value, this also provides the customer with more arts for less, hence a better shopping experience.

6. Free Shipping Offers
Free shipping is one incentive that most online buyers find very appealing. Free shipping can be offered on purchases that exceed a particular amount, say $100 or more. This will make customers add more items in the cart with the hope of reaching the minimum amount required by that condition; hence, you tend to increase sales.

7. Loyalty Discount
Reward your frequent customers with unique discounts or early access to promotions to increase loyalty towards your brand. You can also create loyalty programs which reward them on every purchase they make through points redeemable against a discount or special deal next time around. This gives customers a reason to keep coming back and further deepens your bond with them.

Conclusion
Discounts and promotions can be said to be the wheels that drive the sales of the canvas art prints. Putting seasonal offers, limited-time offers, referral programs, and a number of other creative discounts for sale can bring in new customers, repeat purchases, and increase profits on overall sales. Target your promotions at your specific audience. You will see your canvas art business prosper.

Blog: How to Provide Discounts and Promotions on Canvas Art Print Sales